4 of the Top 10 TV Shows are Animation

According to Nielsen, last night 40% of the Top 10 TV programs were animated shows… Any questions?

animation

04.22.13

Preliminary National Ratings
Show (Network) Rating(18-49) / Share Viewers(Millions)

  1.  The Amazing Race (CBS) 2.4/7 9.1
  2.  Once Upon a Time (ABC) 2.1/6 7.3
  3.  60 Minutes (CBS) 1.9/6 11.6
  4.  Family Guy (r) (Fox) 1.8/5 4.1
  5.  American Dad (Fox) 1.8/5 3.9
  6.  The Simpsons (r) (Fox) 1.6/5 3.7
  7.  Bob’s Burgers (Fox) 1.7/5 3.7
  8.  The Mentalist (CBS) 1.6/4 8.9
  9.  The Good Wife (CBS) 1.5/4 8.9
  10.  Hallmark Hall of Fame: Remember Sunday (ABC) 1.4/4 6.5

Data provided by Nielsen

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One of the First Pioneering White MCs – Bart Simpson

bart simpson rappingA lot of people forget that The Simpsons had an album out called The Simpsons Sing the Blues, and Bart Simpson had a hit called Deep, Deep, Trouble – which was written by Matt Groening and DJ Jazzy Jeff in the 90’s. The song, along with an animated music video, was released as a single from the album in 1991. Bart Simpsons made it to the charts in several countries around the world, including the top ten in Ireland, New Zealand, and the United Kingdom.

Bart Simpson opened a lot of doors for White Rappers.

Enjoy…

 

Dogs are better consumers than Latinos [VIDEO PROOF]

Dog with RemoteDirect TV will start offering DogTV – which is a cable network with programming targeting dogs. You read right. Dogs. Not dog-owners; but the dogs themselves. They’ll show images of frisbees being thrown, birds chirping and other cool programming canines will love.

Yet, NuvoTV – which is a cable network targeting young English-speaking Latinos, can’t get on the Direct TV roster of channels. Why, you ask? Because dogs are obviously bigger consumers than young Latinos!

Let’s ignore the figures from a Nielsen report stating that Latinos showed a buying power of $1 trillion in 2010, and projected to grow 50 percent to $1.5 trillion in 2015. Let’s ignore those little ‘technicalities’ we call ‘real numbers’, and, instead, lets be realistic and use our common sense: Who buys phones? Dogs. Who buys cars? Dogs. Who buys beer? Dogs. So it makes sense for Direct TV to do what its right for their business and cater to dogs.

Don’t quote me on this, but one of the Direct TV executives said that the move to cater to dogs comes from the growing popularity of “Brian” from Family Guy. “People like Brian. He’s a cool dog,” says an unnamed Direct TV exec during an non-existent interview, right before photocopying his butt to use the picture as letterhead for an internal office memo.

I’m sure Direct TV feels that Latinos already got Telemundo, so what’s the big deal?

Right now my plan is to pop some popcorn, sit back and enjoy dogs barking non-stop on TV for about 4 or 5 hours – because the real dogs barking non-stop around my neighborhood all day and night are quite boring.

You can join me and do the same. Here’s a clip to get you started…

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HOW TO PITCH A TV SHOW – Part 2 – Preparing Your Pitch

Preparing you TV show idea means that you will write, re-write your concept and have something to show the networks. You have to show them what your idea is, in one way or another.

The fact is that ideas are everywhere and everyone has them, so that doesn’t make an idea that important. Actually there are so many ideas in the world that they’re pretty much close to worthless. This holds true for TV show ideas. It’s not very difficult to come up with a good TV show idea, and pretty much anyone can come up with one with a little thought. So how do you make your idea BETTER than the other millions of ideas out there? How do you present this idea in a way that seems like it’s the GREATEST THING EVER?

It starts out with preparation. You just can’t think of an idea and then call up the TV networks and tell them about it. I mean, you could, but probably won’t get your very far – even if it truly is a great idea. Networks don’t buy ideas, they instead buy “the thinker behind the idea”. This is important to understand because if you don’t prepare your idea in a way that showcases YOU in the best light possible, then it makes your idea untrustworthy.

So how do you prepare your idea?

1) Put it in Writing – This means thoroughly writing down you concept down to every miniscule detail. You’ll notice as you are writing, that more elements to your idea start to surface. Write these down too. This is an extremely important step in preparing your idea. Your writing will demonstrate that you have thought about all possible angles of your idea.

2) Re-Write It – Don’t skip this step, since this might very well be what makes your idea something worthwhile. Read your idea, let some people you trust hear it or read it and ask for feedback. Read or watch similar ideas and dissect what makes them work. Do all the research you can about your concept. Now re-write your idea. If you did all your due diligence, now you should have a new insight or something different to add or take away from your idea. KEEP IT TO THE POINT – Don’t take your idea in all sorts of direction. Keep it focused and remember this rule: LESS IS MORE!

3) Show It – A lot of people think they can just take their idea to the networks and that they will immediately get millions of dollars to make the idea come to life. If you have this in mind, you might want to reconsider your pursuit of success in the TV industry in general. It most likely not work the way you plan. The fact is today selling a TV show is quite competitive. People are taking fully produced TV series to TV Networks. The advantage is that having something already done will minimize the network’s risks.

This leaves you to having something to show. That means a video, a trailer, some production picture, something! Invest in making your own idea happen. If you believe in your idea being so great, then it shouldn’t be difficult for you to do whatever it take to bring it to life. After all, if you wouldn’t put your own money in your idea, what makes you think that a TV network will want to?

When you invest time and money into your TV show idea it shows the network that you are serious and committed. It also allows them to visualize your idea within their programming. Because remember that when they buy a TV show, they have to turn around and sell it to advertisers. If they think that advertisers won’t like your idea, they probably won’t buy it. That’s why you have to “wow” them with your presentation. You have to go in there prepared with something to SHOW. It’s a TV “SHOW” and not a book proposal. You have to show them your idea is awesome and that advertisers would be all over it. The network executives become your audience, so they have to like what you present to them, before they can even start thinking about buying your pitch.

DO NOT use the “I don’t have money to produce anything” excuse. That’s the lamest excuse you can use, ever. If you think you have a million dollars waiting on the other side of a door, wouldn’t you do whatever it took to get that door opened? Of course! Same with your TV show idea. Use your credit cards, mortgage your house, borrow money, plain and simply go above and beyond to make your idea happen – of course, only if you think the idea is worth it. The television industry is a risk-taker’s dwelling. If you don’t have the guts to take risks, you should probably get a nine to five job somewhere and be content.

Of course you could put together a Powerpoint presentation and show them that. That might work – BUT if you really want to maximize your chances, take more than that into the meeting. A well put one-minute video trailer of your idea in motion is a lot more powerful than a 100-page Powerpoint presentation.

GUN CONTROL IS NOT THE SOLUTION

gun banViolent acts have been taking place since the beginning of time. Even before humans, animals were killing each other for territory, food, mates, etc. Therefore, controlling a single tool will not make human’s violent nature go away. Besides gun control, what we need is CRAZY PEOPLE control.

In this country, if they establish tougher regulations and require background checks to purchase a gun, will the street gun dealers (which is the place where true criminals and crazies get their weapons) start requiring background checks? Obviously NOT! So are tougher regulations truly the answer?

Besides, if the gun was never invented people would still be killing each other with chainsaws, knives, machetes, samurai swords, rocks and spears. Because the true issue is that people kill each other. Period.

I’m taken aback at how it takes tragedies in “suburbia” in order for the government to finally see guns as a problem now. But people in poor communities have been victims of gun violence for years and years! Interesting that now that the problem is, shall I say, “mainstream”, now we have a real problem in our hands.

Further, crazy people that want to shoot up movie theaters and schools don’t buy their guns at Walmart, because people with bad intentions don’t operate in plain sight. They do things behind the scenes and cover their tracks. So making guns “illegal” will only affect those people that have nothing to hide.

I understand that guns make it easier to kill people and that a lot of people die from reckless behavior and emotional moments of ire, but people should be held responsible for their actions.  For example, if a homeless person steals a shopping cart, do we blame the shopping cart’s availability for the reason the homeless person broke the law? Do we require background checks on the homeless to own shopping carts? That would be ridiculous. Same reasoning if we blame guns for people’s crimes. In the homeless case, if that person was not homeless to begin with, then he wouldn’t have the need to steal a shopping cart in the first place. Therefore, resolving the issue from its root cause sounds more like a solution than banning or regulating anything.

Also, a lot of people jump in the bandwagon on causes without really understanding the issue or consequences of such. Case in point, Mexico has some of the toughest gun control laws in the world. In turn, Mexico also has some of the highest gun violence in the world. So what’s to be gained from doing the same thing in this country?

I’m not a fan of guns, but I’m also not a fan of “anti” anything. Anytime you have to stop people from “using something” it hardly works out. I believe in understanding why there’s a need to “use something” and tackling that, because that’s the root of the problem. Same thing with drugs: Making drugs illegal don’t stop people from using them. Yet, if we get to the bottom of “why” people use them, then maybe we could have a better chance controlling the problem.

I think the solution to the “gun problem” is to make psychopathic behavior illegal.

HOW TO PITCH A TV SHOW – Part 1 – Understand How TV Networks Work

tv networksUnderstanding the true PURPOSE of TV networks will ensure that you maximize your chances to successfully pitch your TV show idea.

Television was invented many years ago and it has undergone much evolution since it’s introduction to the world. The technical aspects of this great invention are irrelevant, however, for what matters in relation to pitching a TV show idea is your understanding of the PURPOSE that television has in today’s society.

A television set doesn’t work on it’s own. It needs CONTENT. This content is managed and distributed through television networks. A TELEVISION NETWORK is the organized system of personnel that uses creative and technological tools to create, develop, produce and distribute content in order to attract an AUDIENCE.

One of the most important parts that you need to understand about television networks is its audience. The audience is what makes or break a network. Everyone working at a network usually has a direction about what is the network’s target audience; and the audience usually patronizes a network that provides them with content which they find relevant.

If you plan to have any success when pitching a TV show you MUST understand what is the composition of the network’s audience. It will be difficult to sell a fictional crime show to the Food Network or a robot-fighting show to Animal Planet. I’m not saying it would be impossible, but I am saying it would be extremely difficult. So knowing your TV network’s audience will ensure you don’t waste the network’s time or your time.

Another important factor that you MUST understand is that a television network’s purpose is to SELL ADVERTISING. Companies that buy AIR TIME on TV network’s are looking to reach that network’s audience. Advertisers are a TV Network’s main source of revenue, and they’re the one’s who will ADVERTISE A PRODUCT either through commercials or product placement or integration.

So where does your show fit into place? Simple: Your show attracts the audience that advertisers want, therefore your show becomes the tool that TV Networks NEED in order to succeed.Understand your show’s potential audience and target your idea towards the networks that cater to that audience. Within all of this, make sure you keep in mind that the main goal of your show is to SELL ADVERTISING.